AromaRelease & AromaInk

Tactile, engaging, outstanding. For attention-grabbing communication, add a multisensory dimension to your printed material and promotional items.

The latest in 'touch to release' technology, AromaRelease™ is a straightforward, effective and versatile way to make more of your marketing collateral. Applying a fragrance coating as part of the finishing process releases aroma whenever the item is handled. Untouched AromaRelease™ printed material will last for years.

Whether it's your brand's own fragrance, or a smell to reinforce your message, AromaRelease™ is formulated to print on most papers and can be applied to a wide range of other materials.

Typical applications include:

Direct mail packs
Brochures
Business cards
Leaflets, coupons & postcards
Magazine onserts and inserts
Gifts and give-aways
Till rolls
Stickers for on-pack or give-aways
Drawer liners
Printed board air-fresheners

Applying fragrance requires technical expertise to safeguard its efficacy. For this reason we prefer to work with our own skilled printers and application professionals. However, if you want to apply the fragrance yourself we can supply AromaInk, a fragranced varnish that is available in one of our standard fragrances, or tailor made using the brand’s own fragrance as a base.

Applications are limited only by your imagination.