Coca Cola

Project Details

Another project with Exterion and VGL for us on Londons Underground, this time, with Coca Cola and their limited edition Cinnamon Coke for Christmas 2018!

The immersive Oxford Circus Out-of-Home (OOH) ‘exit domination’ campaign takes customers on a sensory brand experience as they leave the station. The activation includes Cinnamon-scented exit corridors and a vinyl wrapped escalator with LEPs (escalator panels) with the Cinnamon scent having been designed and supplied by us.

  • Client: Vinyl Graphics Limited for Exterion Media working on behalf of Coca Cola
  • Campaign: Transport for London, Underground poster sites
  • Solution: AromaCoat- scented encapsulate for large format printing